ethical wildlife tourism

Waiting for Wildlife

After more than 20 years of guiding trips and showing people animals, from oceans to forests, there is one thing needed on every single adventure.

Patience.

Animals do not show up on demand.

You have to put in the time. You have to go to the right places during the right time of year. You have to have great guides who understand animal behavior, the landscape, and where to look.

And even if you do everything right, with all the right people...

There are still no guarantees you will see anything.

Getting skunked is part of the game.

It’s not the part we want. Nobody travels halfway around the world hoping to spend days searching for an animal that never shows up.

But unfortunately, if you want to find magic, it’s the only game worth playing.

Wildlife trips involve a tremendous amount of downtime. Searching. Waiting. Watching. Driving. Sitting in boats. Staring at empty stretches of ocean or forest and praying that the animal you traveled halfway around the world to see will finally show up.

Sometimes it takes minutes.

Sometimes hours.

Sometimes days.

And sometimes it never happens.

There are no guarantees.

And I am so very thankful for that.

Because that uncertainty is part of what makes these encounters mean so much.

If the animals appeared every time we wanted them to, exactly where we wanted them to, the experience wouldn’t be the same. There would be no anticipation. No search. No incredible rush when somebody suddenly points and says...

“There!”

I think one of the most important parts of leading wildlife trips is managing expectations.

And sometimes that means having an uncomfortable conversation before the adventure even begins.

I can tell you when the animals are normally there. I can take you to the places where we have historically had our best encounters. I can put you with great guides who know the animals and know the area.

We can study weather, tides, seasons, behavior, and everything else that might help stack the odds in our favor.

But I can never promise you an animal.

No ethical wildlife guide can.

What I can promise is that we will put in the time.

We will search.

We will work hard.

And when an opportunity presents itself, we will do everything we can to put our guests in the right place to experience it.

That distinction matters.

Because managing expectations doesn’t mean lowering them.

It means understanding what you are signing up for.

This isn’t a zoo. It isn’t a theme park. There isn’t an animal waiting behind a curtain for us to arrive.

We are entering their world, on their terms.

And I think accepting that before the trip even begins makes the entire experience better.

I’ve seen it countless times over the years. A guest becomes frustrated because the animal hasn’t shown up. Maybe we’ve been searching for hours. Maybe we’ve been searching for days.

They traveled a long way. They spent a lot of money. They dreamed about this experience for months or even years.

Naturally, they want that encounter.

And I totally understand.

I want it badly as well.

Every guide and trip leader wants their guests to have that incredible moment.

But nature doesn’t care about our schedules.

Wildlife is wildlife.

And in the end, we get what nature decides to give us.

What we are all really searching for is one special encounter.

One magical moment with the animal we have dreamed about seeing.

Just one.

But we have to be willing to put in the time for a chance at it.

Because when that animal finally does show up, especially after hours, days, or sometimes weeks of searching… there are few feelings in the world like it.

I have experienced it countless times.

Hours of absolutely nothing.

Then suddenly... Everything changes.

A wolf walks out of the forest.

A polar bear appears on the horizon.

A whale rises beside the boat.

An animal looks directly at you and, for one brief moment, allows you into its world.

The difference between nothing happening and having one of the greatest wildlife encounters of your life can literally be one minute.

That is wildlife.

That is why we search.

And after more than 20 years of doing this, that is still all I want for our friends who travel with us… is to feel that magic moment for themselves.


When Boardrooms Decide What Lives and Dies

Many years ago, when I was the editor of Shark Diver Magazine, I was invited to sit in on a meeting in Cancún, Mexico.

The room was filled with hotel owners and tourism stakeholders.

 They were there to discuss a problem.

Sharks.

Specifically, the rise in shark encounters with people along their coast.

The question being debated was straightforward and deeply unsettling:

What should be done about them?

Culling was discussed.

More lifeguards were discussed.

Liability, and profit were carefully weighed.

What was not discussed was why the sharks were there in the first place.

Along that stretch of coastline, massive artificial reefs made of concrete structures had been placed offshore to prevent beach erosion. 

The project worked. The beaches stabilized. Tourism thrived.

But those same structures also created habitat.

Small fish arrived.
Reef life flourished.
And behind them came the predators.

The sharks weren’t invading anything.

They were responding exactly as nature does when opportunity appears.

Yet in that room, the conversation wasn’t about coexistence, or about understanding the ecosystem they had altered. 

It was about whether these animals, doing what evolution created them to do, should be killed because they had become inconvenient.

Sitting there, I felt helpless.

But it became painfully clear to me:

Nature no longer decides what gets to live or die.

We do.

And those decisions are often made far from the water, far from the forest, and far from the consequences… inside boardrooms where balance sheets carry more weight than ecosystems.

Sadly, this isn’t an isolated story.

Our oceans are overfished and polluted.

Forests are cut down faster than they can recover.

Species that once lived or died according to Nature’s Law are now subject to quarterly profits and corporate agendas.

We’ve convinced ourselves that we’re managing nature.

In reality, we’re breaking systems we barely understand.

There is nothing intelligent about destroying the ecosystems that keeps us all alive.

And yet, we continue.

I don’t pretend to have all the answers.

I don’t think anyone does.

This isn’t a call for perfection… It’s a call to care.

We may not sit in those boardrooms, but we live downstream from their decisions.

And when we protect our wild places, we’re not just saving animals or landscapes.

We’re saving ourselves.

Final Thoughts on 2025

As the calendar turns and we head into a new year, I wanted to take a moment to pause and reflect.

This year brought amazing moments, wild places, unforgettable animals, and most importantly, incredible people. 

Dominica Sperm whales 2025

It brought calm days and hard days. 

It brought chaos and stillness. 

It brought moments where everything aligned, and moments where patience was the only option.

Norway Orcas 2025

We crossed oceans.
We waited out weather.
We searched when nothing showed.
And we were rewarded when the ocean decided to open its doors.

There were trips that tested us and trips that flowed effortlessly. 

Brazil Jaguar Photo expedition 2025

There were days that drained every ounce of energy, and days that filled the soul back up completely. 

That’s the nature of this life, and it’s something I’ve learned to respect more deeply with each passing year.

More than anything, 2025 reminded me why I do this.

Churchill Canada Beluga whales 2025

I do it to help people experience moments they’ll carry for the rest of their lives.

I do it to tell the real stories, not just the highlight reel.

And I do it because nature, the animals, and these places still have so much to teach us… if we slow down long enough to listen.

To everyone who traveled with us this year…

Thank You. 

Katmai, Alaska Brown Bears 2025

Your trust, curiosity, patience, and sense of wonder are what make these expeditions what they are.

To everyone who followed along through trip reports, Wild Minute videos, blogs, and the many stories I have shared, thank you for being a part of the journey, even from afar. 

Your support means more than you probably realize.

Churchill Canada Polar Bears 2025

As we step into the end of 25’ and prepare for what’s next, I’m carrying a deep sense of gratitude. 

Gratitude for safe returns, for shared laughter, for hard-earned lessons, and for a year that reminded me just how lucky I am to live this life.

We just want to say thank you.
For the support, the trust, and the shared adventures.
Wishing you all a wonderful holiday season. Eli & Mari

We’ll take a short pause now, to rest, to reflect, to be present with family, before the next season begins.

The journey continues.

Just at a different pace for a little while.

Here’s to closing out 2025 with gratitude, clarity, and respect for everything the year gave us.

Happy Holidays, wishing each of you… Love and Light!